La Piscina – Summer 2025
A series of promotional motion graphics videos created to highlight the venue's daily offers and experiences.
Project Overview
A series of promotional motion graphics videos created for La Piscina, the luxury pool bar at Palazzo Versace Dubai, to promote daily offers across social media and digital ads. The project included full creative production - from concept and visual direction to animation and final delivery - tailored for Dubai nightlife and hospitality marketing.
Project videos
Strategy & Approach
La Piscina attracts a fashion-forward luxury crowd, so the visuals combined Versace-inspired elegance with vibrant poolside energy. We used minimal motion graphics, smooth animations, and bold typography to clearly highlight the offers while maintaining a refined luxury hospitality aesthetic suitable for bar and club promotions in Dubai.
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